THE MINDSET & MARKETING YOU NEED TO BUILD A STANDOUT PERSONAL BRAND AND CONFIDENTLY SHOW UP ON SOCIAL MEDIA WITH A VIDEO-FIRST STRATEGY.
FOR COACHES, CREATIVE & CONSULTANTS WHO WANT TO...
Build their authority, be the go-to person for their audience and sell their services online.
ShowUp on Social helps service providers kick the fear of judgement, what-to-post-itis and anxious ‘what will they think’ thoughts to the curb with a rock-solid video-first digital content strategy (even if they lack confidence, hate video and feel like they need to show up as someone they're not) so they can charge more for their services, banish the blinking cursor and become the go-to person in their industry.
PICTURE THIS IN 3 MONTHS...
You are showing up as yourself not believing you need to be someone ‘perfect’ for your audience.
You have overcome all those silly thoughts about video, showing your face and listening to your own voice.
You feel so good about your direction - when you do show up your message is clear and concise and best of all it’s converting people into clients.
You have totally levelled up your personal brand and you love the version of you showing up online.
You smile.. because you have FINALLY cracked the showing up online secret.
Here's the thing, though. The definition of insanity is doing the same thing over and over and expecting different results.
If you want different results, you've gotta be willing to try something new.
And that, my sparkly friend, is where Show Up on Social comes in.
DOES THIS SOUND FAMILAR?
You KNOW that social media and using video content is a powerful tool to market and sell your services online BUT week after week you avoid ShowingUp because;
- You struggle with the thought of being seen, especially by family and friends.
- You overthink things and end up confusing yourself on what to do first.
- It feels time-consuming to create content let alone video content.
- You feel overwhelmed with the tech side of things.
- You struggle with your messaging or how to make yourself sound interesting.
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You let your internal negative chatter overrule you;
- "what people think of me", "why would people even listen to what I have to say", "I feel like an imposter", "how do I ShowUp as ME?"
- You simply don't know where to start with video - short form video, lives, stories, reels... (Ugh...send help)
- You feel nervous about showing your face on camera.
You want to be known in your niche, you want people to connect with you on a deeper level on Social Media and you want to create content that impacts and influences people and you want clients reaching out to you.
You keep seeing announcements pop up - Instagram is no longer just a photo sharing app, it is focusing on video content. Facebook is prioritising Lives in the feed. LinkedIn even introduced a short video to replace your profile picture, TikTok is exploding and everybody you admire is showing up on video too.
You cannot keep waiting for the right time, your marketing strategy depends on a video-first strategy!
NOW IMAGINE IF YOU COULD?
Overcome your mindset blocks and start ShowingUp confidently online.
Know exactly what to say, how to say it and ShowUp in a way that feels good without pretending like you need to be someone else.
Standout in a sea-of-sameness with content that converts.
Create content that connects with your audience and also fills your funnel (i.e email subscribers, direct messages, webinar signups, enquiries, request for proposals or whatever your content goal is).
Not feel any tech overwhelm and know exactly what you need equipment wise to get started.
Take 1 idea and turn it into 5 posts to save you loads of time and release the pressure to always think of new ideas.
Because ALL of this is possible and more with the ShowUp on Social Course
SO WHAT IS SHOWUP ON SOCIAL?
THE ONLY MINDSET & MARKETING COURSE YOU NEED TO GROW YOUR BRAND ONLINE
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ShowUp On Social is a self-paced online course that includes:
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Online Modules & Lessons: When you sign up you get instant access to the ShowUp online course portal where you'll find training videos, your workbook and all the course material.
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6 Key Modules There are 6 key modules that will step you through the Mindset & Marketing framework to social media success.
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Tech & Sales Modules: There is an entire tech module if you are brand new to social media and need step-by-step instructions for setting up your accounts. Soon there will be a sales module to help you with sales calls.
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Workbook: Your very own 26 page workbook that supports you to bring your ideas to life and implement all the learning specifically for your business.
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Community: A private Facebook community for regular updates and the perfect place to post your first video to get support and feedback from the community.
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Life time access: You get lifetime access to ShowUp (for as long as the course is live and published) so you can complete the Modules and Lessons in your own time or refer back for refreshers
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Pop Up MasterClasses + Guest Speakers: Adhock MasterClasses on various topics or a live training on a lesson in the course so that you can stay up to date with all things social media.
WHAT PAST STUDENTS HAVE TO SAY ABOUT IT
I’ve already taken action off of learnings from SHOWUP. Which is such a testament to KT and her passionate teaching. I have been a part of online communities in regards to marketing and social media previously and KT’s program is a million miles ahead. It seriously covers every angle. JUST DO IT NOW!! 
Mindset Coach
WHY DOES SHOWUP FOCUS ON VIDEO?
Get ready to get Camera AND Content Confident!
There are 3 main reasons anyone would show up on video.
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Know, Like & Trust Factor
People buy from people. According to Facebook, you are 5 times more likely to convert using video content. When people show up on video all the time, it’s like you actually know them on a personal level. You trust them more.
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It's easier to watch a video than read
Video is extremely easy to consume. Unlike a long caption, a video can capture the viewer's attention quickly. It’s like starting a conversation with your ideal client and it leaves them wanting more. If a picture tells 1000 words, a video tells a million .
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Every body is doing it!
There is no denying it - it's a video-first online world. With online videos accounting for more than 82% of all consumer internet traffic by 2022 – you need to be considering your options going forward.
THE REASON SHOWUP IS DIFFERENT TO MOST OTHER
SOCAIL MEDIA COURSES
"I've been in online courses before and yours is a million times better ".
~ Showupper Caity Walker
YES, this course has a strong emphasis on a video-first content strategy and it's important you know that I'm a Holistic Marketer and a Mindset Coach.
I believe you must be confident about who YOU are and truly know YOUR ideal client and how you solve their problems. I'm not about hacking the algorithm or learning the new trend being dropped every 2 seconds - exhausting!
No matter the latest trend on Reels, TikToks or story feature - you'll have a tough time making it work for you if you don't master your Mindset & Marketing first.
If you get the basics sorted, then creating content or showing up on video is so much easier. Plus you'll have 10 times more chance of your content converting into paying clients.
This course is SO much more than just Showing up on social media.
It's helped 100+ coaches, creatives and consultants with the mindset and marketing they need for success.
WHAT'S INCLUDED IN THE COURSE
MODULE 1
MINDSET
Your thoughts and feelings create your current reality. The ego is a trickster! It can prevent us from ShowingUp how we really want to, convincing us that we are not good enough. It influences every micro decision we make in business. The first step to mastering the inner voice is knowing why it affects us and the steps to overcome it.
Mindset activities are sprinkled throughout the entire course and Module 1 builds the foundation of triple C's - Commitment, Consistency & Courage. We bring awareness to limiting beliefs and also cover how to implement the Confidence Loop, "Act as if" to level up your mindset in business (and life).
MODULE 2
KNOWING YOU
This Module is designed to help you go from I don't know how to show up as myself online, I feel like I'm pretending to be someone else. TO I show up the way I want. I love the version of me and so does my audience.
#1 - Knowing you
10 Powerful questions to uncover truths about you and what makes you unique. The only way to stand out in service based providers sea-of-sameness is to tap into YOU and what makes you YOU.
#2 - Secret Framework
The secret to differing yourself against other people who provide the exact same service as you is your own system / framework. In this lesson I'll teach you to create your own framework so you can confidently create content unique to you and the way you do business.
#3 - Personal Branding
Personal branding is the conscious and intentional effort to create and influence public perception of an individual. In this lesson we cover nailing your one liner and how you want to brand yourself online.
#4 - Goal Gap
The goal gap analysis is a fantastic exercise to map out how you will start to improve the areas you "want to be known for". In this lesson you will grade yourself on the characteristic you wish to improve and set the new target you want to reach within 3 months.
MODULE 3
KNOWING YOUR CLIENT
This Module is designed to help you go from I don't know what to create content about TO I know exactly what my audience want from me.
#1 - FFWD
In order to create content for our audience, we need to get inside their minds and understand their Fears, Frustrations, Wants and Dreams. We then create content positioning you as the perfect person for them as you really understand what they are thinking and feeling.
#2 - Gold Mind
The biggest mistake people make is 'thinking' they know the FFDW of their ideal client. This ideal client research activity is essential to complete if you are new to business, launching a new service or struggling to make your content convert. This becomes a goldmine of information to develop future marketing messages.
#3 - Content with Purpose
It's important to create content that serves a purpose and feeds into your funnel or ascension model. In this lesson we will map out your funnel so when it comes time to creating content you know exactly how it will be tailored to attract new clients.
#4 - Content Pillars
Create your content pillars. Setting out content pillars will help you stay focused on your message and ensure you are posting a good range of content topics that your audience will love. These content pillars are so handy to curb the dreaded "I have no idea what to post about".
MODULE 4
VIDEO FOUNDATIONS
Module 5 & 6 will will help you go from where do I even start and what do I do TO I'm confident to hit record and create my own content.
#1 - Video Checklist
Get your checklist ready! Here are the elements you need to consider when creating your video content. This takes my 3 years of learning and gives you jammed packed value in ONE lesson.
#2 - 5 Client winning posts
There are 5 styles of post that work really well online for service providers. Your Why, Authority, Value, Stance & Relatable. In this lesson we cover all 5 topics and you'll pick one to get to work on asap. If you incorporate a combination of these to your monthly content plan you will be well on your way to becoming known in your niche.
#3 - Storytelling
The best thing about video is that you get to tell stories! But the story you choose to tell can MAKE or BREAK how it resonates with you audience. In this lesson we learn about storytelling and how to weave your services in without it sounding like a sales pitch
#4 - Equipment
You can get started with your phone but if you are ready to put your big adult pants on and start ShowingUp for yourself and for your business there are 3 essentials to get started - Camera, Lights and a Mic. It's a competitive space and quality does help set you apart.
MODULE 5
VIDEO FORMATS
- Learn to ShowUp using short form video content. We cover recording, basic editing, branding your video, adding captions and posting online.
- Learn to ShowUp on Lives. We cover when to do one, what to talk about, how to go live on your preferred platform
- Learn to ShowUp on Stories. We cover recording, adding text, sticker, polls, questions, music and creating stories that lead into DM conversations.
- Learn to ShowUp on reels. We learn how to create them, find music, lip sync, ad text, do transitions and save as drafts
MODULE 6
REPURPOSING
This Module will teach you how to turn one piece of content into 5.
"I don't have time" will be a thing of the past.
#1 -Pick your hero
In this lesson we are going to pick one style of content that you absolutely love the most and want to lead with. Now I suggest video (seeing as this is a video-first course) But I appreciate that some of you will still be pushing the boundaries with this and would prefer to LEAD with another format and use video to support that.
#2 - Learn to splinter
This part is FUN! It's where we take your hero content piece and turn it into 5 different posts. WHAT - imagine that?! One idea become 5 different posts. I know this one lesson alone is going to save you loads of time!
#3 - Sourcing templates
Now that we know how to splinter content we are going to find some templates we can use to really bring our content and brand to life without having to be a graphic designer.
#4 - Batching
To finishes off this epic course it's important to learn about batching your content. Set aside a few hours to plan a months worth of content and then load it all into a scheduling tool so you can feel fantastic knowing you have a constant flow of content hitting your feed.
Online course portal
Private Facebook Group
Monthly coaching calls
THIS COURSE IS PERFECT FOR
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Passion-driven Coaches, Creatives and Consultants who are so ready to build their brand online.
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If you are starting a business or thinking about starting a business and want to fast track your social media learning. I have complete newbies in my course who love it because I teach the foundations.
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If you are already in business but not currently getting the results that you want from social media. I have people who have been in business for years and love it because they can see where they went wrong and get 10x better results now.
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Service providers that want to ShowUp with online with a video-first strategy but also learn what a good strategy is.
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Open-minded people who are into learning about the mind, ego, beliefs and who genuinely genuinely want to better themselves.
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Those ready to totally commit and take inspired action (even when it feels scary and stretchy AF).
THIS COURSE IS NOT RIGHT FOR
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You're an e-commerce, brick and mortar or product based business;
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You want to learn about YouTube. This is about video content for Social Media. The Mindset, Strategy and Tactic I teach will help you ShowUp online across all channels but I focus on Social Media content.
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This is not just another tools and tech-tips course. Although we cover how-to, template, tools, editing, batching, scheduling, equipment, scripts, and various video formats the real transformation lies in knowing your audience, knowing and owning your uniqueness and experiencing the mindset shift to confidently ShowUp.
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You are not prepared to take the time to research your audience and do a deep dive into your own skill, talent and whats makes you weird (I mean unique)
HEY, I'M KT 👋
HEY I'm KT, Mindset & Marketing Business Coach.
I'm a high-vibing bringer of inspiration and information on a mission to help thousands to be Inspiring, make an Impact and
live in Abundance.
My signature course, ShowUp on Social has helped over 100 students confidently show up on socials with a video-first strategy.
A few other fun facts about me:
- I Totally ROCK Mum and Business life with 2 boy rugrats.
- I Have a 6 figure Mindset & Marketing Coaching Business.
- I previously founded a multi-6-figure Hotel Marketing Consulting Service.
- I'm a Master NLP Practitioner & Coach, Master Hypnotherapy Practitioner & Master ECT® Practitioner trained by Elizabeth Anne Walker.
- I am the Marketing Director for Elizabeth Anne Walker Training & Coaching. Elizabeth is Australia's Leading NLP Trainer, International Speaker, Bestselling Author and Creator of ECT.
- My business and entrepreneurial journey started with The Entourage, mentored by Jack Delous.
- I trained with Beautiful You Life Coaching Academy under Julie Parker.
- Back in my hotel consultancy days - I spoke at Australia's largest industry event, I facilitated workshops around the country and my digital marketing training was published on an international learning platform.
I believe there are 3 key pillars to success - Mindset, Marketing and Money (I call it the triple M) and how I got started was showing up on social media.
MY STORY
HOW & WHY SHOWUP WAS CREATED
My Signature course, ShowUp on Social, was created to help service-based business owners (especially women) to OWN who they are and BE SEEN online.
It's something I wish I had access to when I was starting out in business. Someone to give me the Mindset and the Marketing strategies (and the permission) to be myself online. To be proud of who I am, the skills I have and tell the world this is what I do and this is how you can work with me. In a way that satisfies the social platforms and formats.
Someone to help me showup in a way that feels good for me, nail my messaging and connect with my ideal client so they convert them from followers to clients.
Someone to fast track my results and help me avoid the biggest mistake I made, which was showing up how "I thought" my ideal client wanted me to, rather than confidently owning who I am.
Someone to teach me that mindset is 80% of this work and you can have the best marketing but in the end it's self-belief that wins for service providers.
I fell in love with video content because it builds the know, like a trust factor fast. I've been showing up on video before video was cool :)
I'm now beyond excited that I get to teach passionate service providers the ShowUp Mindset & Marketing framework so that they don't have to go through what I went through.
So that they can experience the power of being themselves, showing up online and building their inspiring, impactful and abundant business.
ShowingUp on Social Media helped me to grow my authority, become known in my niche, land speaking gigs, facilitate trainings and build 2 x 6 figure business.
The secret is a blend of mindset & strategy sprinkled with tactics.
Let me show you how.
SHOW UP ON SOCIAL JOIN NOW
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- (Valued at $199)
- 🚀 Bonus: Goal-setting Workshop
- (valued at $199)
- 🚀 Bonus: Instagram Template Bundle (valued at $99)
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